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Providing Internet for the betterment of impoverished societies
UNICEF
UX/UI Design — Case Study
IoGT is a highly effective solution to a global problem. Human rights are often violated when access to information is restricted. IoGT provides free mobile-packaged life-saving information, benefiting communities and frontline workers at the point of care.
Branding
For countless individuals, mobile devices serve as their sole means of accessing crucial information. Our goal was to make information as easily accessible as possible and for the user experience to be simple and clear. We believe that everyone has the right to access information, and we are committed to making that a reality.
Advertising
We worked closely with UNICEF to create thought-provoking ads that used vivid photography and bespoke design. Each advertisement reflected UNICEF's core values of helping people in need, while also being innovative and creative.
Research & User flow
Creating user personas helped us implement design features that made sense. Understanding the real pain points influenced both the UX and UI. We were then able to design the website to make it easy for users to find the information they needed.
Devices
For many, mobile devices are their only access to information. We created a beautiful and responsive adaptive interface that works on any device, making it easy for everyone to access lifesaving content.
Illustrations
The IoGT initiative helped many children and young ones to receive much-needed information. We created a set of illustrations that depict the wide range of people receiving this benefit and their emotions.
Josh Wood Colour
